About Us

Education: M.S. in Clinical Psychology; B.S. in Healthcare Administration

Lisa founded WE HIKE Adventure to advance community health, wellness, and outdoor safety education throughout El Paso and the Chihuahuan Desert region. Her leadership centers on inclusion, cultural connection, and empowering people to explore the outdoors safely and confidently.

Education: B.S. in Business Administration

Juan has served as an educator with the El Paso Independent School District for more than 25 years. A lifelong El Pasoan, he combines his background in business and education with his interests in art and science to support WE HIKE’s financial stewardship, organizational sustainability, and youth enrichment.

Professional Background: Education, Literacy, and Educational Equity

Danielle spent more than two decades in Colorado as an educator focused on literacy and educational equity before returning to the border. She brings her experience in education and commitment to include WE HIKE’s work in outdoor education, accessibility, and community wellness.

Professional Background: Project Management, Special Education, and Complex Access

Claudia is a project manager with Educational Service Center Region 19 and has experience in special education, ABA therapy, and community advocacy. Her work in complex access and structural support strengthens WE HIKE’s focus on responsible organizational development, effective systems, and inclusive community initiatives.

Education: M.S. in Social Work, UT Austin; B.A. in Psychology, UT Austin

Ron brings more than 30 years of leadership with the United Spinal Association of El Paso and nearly two decades of experience as a Director of Case Management in acute physical rehabilitation. His background in rehabilitation, accessibility, and advocacy supports WE HIKE’s commitment to reducing barriers and expanding outdoor opportunities for people with diverse mobility needs.

Education: M.B.A. in Management & Organizational Behavior, UTEP; B.B.A. in International Business & Marketing, NMSU

Alfredo has more than 15 years of public-sector experience in transportation planning and infrastructure development and serves as a Transportation Funding Specialist with TxDOT. He applies his background in planning, project management, and strategic development to support WE HIKE’s partnerships, growth, and long-term sustainability.

Education: Master of Public Administration, UTEP; B.S. in Accountancy, NMSU

Luz Emilia is a licensed real estate broker with JPAR Real Estate and brings more than 20 years of municipal government experience. Her background in public administration, problem-solving, and community service supports WE HIKE’s work in outdoor safety, wellness, and community engagement.

Professional Background: Education, Public Service, and Juvenile Outreach

Gabriela has experience as a schoolteacher, college professor, and municipal court supervisor overseeing juvenile compliance and community outreach programs for the City of El Paso. Her background in education, rehabilitation outreach, and youth advocacy supports WE HIKE’s efforts to strengthen partnerships and expand opportunities for young people through outdoor education and engagement.

Professional Background: Registered Nursing and Psychiatric Healthcare

Bonnie is a Registered Nurse with experience in psychiatric healthcare and a commitment to physical and mental well-being. She brings a healthcare perspective to WE HIKE’s mission, supporting healthy lifestyles, movement, connection, and opportunities to enjoy nature.